News
Billie has been on a legendary run, racking up industry and consumer awards, proving that bold ideas and great products get noticed. Its Scratch & Sniff campaign earned a Gold Honor at the 18th Annual Shorty Awards...
This spring, Edgewell’s Wilkinson Sword Intuition and Wilkinson Sword brands have relaunched their women’s and men’s Quattro range in Europe, China and Oceania. Building on 250 years of expertise in blade-making and Quattro’s long legacy of trusted performance, the popular franchise continues to make waves and deliver precision, comfort, and consumer-driven innovation...
In honor of the recent Hydro Silk Mini Razor launch, we’re highlighting how this impressive and innovative product came to life. Edgewell teammate and Senior Brand Manager, Amanda Alvarez provides an inside look – from design decisions, key breakthroughs, cross-functional teamwork and more...
Earlier this year Edgewell brand, Billie, launched in Australia and New Zealand – their first launch outside of North America! To celebrate this major accomplishment, we spoke to the team on what it took to launch the brand, the driving forces behind the decision to launch in a new market, how the brand is resonating with ANZ consumers so far and more.
As a veteran myself, Veterans Day is an important day for me — it’s not just a U.S. holiday to honor those who have served and who currently serve, but it’s a reminder of the values and skills that service instills: leadership, resilience, teamwork, and a deep sense of purpose. At Edgewell, we’re proud to have many veterans...